Client
Lee Stafford
Celebrity Hairdresser, salon-owner with his own hair-care range. Through the Quantum Beauty Company, the Lee Stafford brand was my primary employer during 2007–2010 and I was a consultant/freelancer for them in the prior six years.
Lee Stafford Asset Sheets 2009
By taking advantage of Adobe’s industry dominance, the Asset Sheets produced in Illustrator and InDesign, with locked layers for specifications and backgrounds, complete palettes and vector assets provided the most efficient method of distributing assets to artworkers.
This has since become my preferred method of asset dissemination as it presents brand specifications alongside easily exportable artwork.